Hyundai engaged TechMode to develop a concept rendering for a new experiential game that simulates a competitive pit crew tire change on one of Hyundai’s flagship race cars. The experience is designed as a head-to-head competition, with players racing to achieve the fastest time. Guests register their information on a freestanding iPad before pressing a start button to begin the timed challenge. Actuators track tire-changing progress in real time, while monitors display each player’s performance.

The experience is currently in development, and the rendering serves both as a sales tool to help pitch the concept to clients and as a visual reference for fabricators, enabling them to translate the design into a more advanced, engineered model.