Lego Winter wonderland

TechMode partnered with LEGO at the Target Winter Wonderland events in Atlanta and New York City to deliver an innovative augmented reality dance simulator. The activation allowed guests to control a LEGO character of their choice, create custom dance routines, and instantly share their videos to social media—driving both engagement and shareability.

With TechMode’s support, the installation and activation were executed successfully, even under tight timelines. As a last-minute deployment, our team mobilized quickly, sending an experienced technical professional onsite to rapidly master the hardware and software requirements. Leveraging our expertise in live events and logistics, TechMode took control of the installation, ensured seamless execution, and maintained the friendly, professional client relationships our partners expect.